VI_XII (@VI_XII)
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"The Chinese Guitar Factory Behind 3 Famous Brands (The Brand Names Lie) Squier, Gretsch, and Guild look like three completely unrelated guitar brands on a store wall, but their affordable tiers share a surprisingly small circle of Chinese OEM factories and, for two of the three, the exact same corporate parent. This video traces the story from Yako Musical Instruments' first Squier order in Zhangzhou back in 1995, through AXL Musical Instruments' quiet "house of labels" in Shanghai, into Gretsch's 2002 manufacturing deal with Fender, and finally through Guild's journey from a 1952 New York workshop to Fender ownership, a 2014 sale to Cordoba, and a 2023 acquisition by Yamaha. It's not a story about fake guitars. It's a story about how few hands the guitar industry's biggest names actually pass through, and how to read a serial number so you can check it yourself." #guitargear #fender #squier #gretsch #guild #guitarmanufacturing #chinaguitars #guitarhistory #guitarindustry #madeinchina #guitarcollector 22m05s Aug 28, 2026 One Tone The Chinese Guitar Factory Behind 3 Famous Brands (The Brand Names Lie) - YouTube https://www.youtube.com/watch?v=50gR_wpvcF8