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What's your "why"? I'm listening to Simon Sink's ' Start With Why' today. Fantastic, of course! It has me thinking about my "why", though. I know my "what", but never considered my "why" the way he puts it. I have 2 businesses, one in construction, and one in coaching/consulting. As I listen to the book, my why in my construction biz feels like, "making your house feel like home". Coaching biz "why" needs some help....it's something like, "helping men build a small business that gives, rather than takes, freedom in life. What's your "why"?

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